
The
show floor
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End of globalisation or a world of opportunity for savvy organisers?
One of the most interesting things to come out of the World Economic Forum in Davos last week was Mark Carney’s assertion that the world’s middle powers must form trade alliances to protect themselves against the actions of unpredictable giants like the US. “The middle powers must act together, because if we’re not at the…
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Association membership burning you out?
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When AIPC, ICCA and UFI sought to unite and identify areas of common interest for education and research, what they in effect set out to do is give us all…
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Improving exhibitor satisfaction and loyalty at the big shows
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It won’t surprise anyone to say that when UFI and Explori teamed up to analyse the email survey responses from exhibitors at 1,040 trade shows, asking how they would improve their event…
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Busy aisles, twists and turns; the evolution of exhibition design
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The basic exhibition model has existed relatively unchanged for many, many years. While the technology and community development surrounding events has changed out of all recognition since the Bedouins parked…
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