International Exhibition Review

The

show floor

for the

global exhibition

industry

  • Customer service is not a department, it’s your product

    Customer service is not a department, it’s your product

    Marginalising customer interaction is like conversing through a catflap Why is it that many of us try to remove personal interaction from our dealings with our customers, at the same time as telling them personal interaction at events is what makes our industry so valuable? Customer service tools are sophisticated, automated and in many cases,…

Popular Posts

  • What have we learned from the past ten years?

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    Looking back at exhibition industry coverage, how would I compare the headline topics of 2016 with those appearing in our newsfeeds today? It’s been a decade now since I edited…

    What have we learned from the past ten years?
  • Would you organise an event in Colombia today?

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    Colombian President Gustavo Petro meets with US President Donald Trump today, and with much of the conversation due to focus on shared concerns over security, what impact is this likely…

    Would you organise an event in Colombia today?
  • Why do we innovate, and what are the main types of innovation?

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    Innovation has the power to transform organisations, teams and individual performance by revolutionising their product and/or service, and ultimately their relationship with their customers. In this article, I examine the…

    Why do we innovate, and what are the main types of innovation?

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