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Whether or not we’re in an AI bubble, exhibitions stand to gain
I should preface this by saying I don’t know if we’re in an AI bubble or not. On the one hand, a lot of cheap and easy funding has enabled more AI businesses to flourish than the market can likely sustain. On the other, the fact that so many are talking about this bubble with…
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The battle between local and global shows
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International exhibitions present something of a dilemma for businesses in countries and regions under protectionist government. In this case study, taken from my experience in Galicia, I look at convincing…
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Making a connection
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In Leonard E. Read’s charming story of the Fifties I, Pencil: My Family Tree, the author makes the clear point that nobody knows how to make a modern pencil. Today…
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Talk the talk
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In the UK at least, the fortunes of international destinations all-too-often lie in the hands of overpriced London agencies, typically staffed by eager-to-please affable types who pronounce their names unconventionally.…
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