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A simple way to know your business better
I recently completed a three-month course on innovation in organisations and, for me at least, one of the biggest revelations came about when I was asked to depict a part of my business in a series of eight hastily scrawled sketches. It was a visualisation tool known as the Crazy 8s, and it’s championed by…
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Location, location
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Convincing mayors and local governments of the need for exhibitions is the first step on the long road to establishing an exhibition as a fixture on the city’s local calendar.…
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The battle between local and global shows
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International exhibitions present something of a dilemma for businesses in countries and regions under protectionist government. In this case study, taken from my experience in Galicia, I look at convincing…
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Making a connection
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In Leonard E. Read’s charming story of the Fifties I, Pencil: My Family Tree, the author makes the clear point that nobody knows how to make a modern pencil. Today…
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