International Exhibition Review

The

show floor

for the

global exhibition

industry

  • Head to Head: Tokyo vs Oslo

    Head to Head: Tokyo vs Oslo

    Every month, IER pitches two exhibition destinations into unwitting conflict. The battleground may be measured in square metres, bed nights and air carriers, but the contestants will be judged on their infrastructure, nightlife, scope for sustainable growth and ease of doing business. So, ladies and gentlemen, grab your lanyards, fetch your notebook and take your…

Popular Posts

  • Could event size count against exhibitor satisfaction and loyalty?

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    In the world of professional conference organisers, much is made of the importance of brand ambassadors in generating interest – and ultimately attendance – in an event. A professional conference…

    Could event size count against exhibitor satisfaction and loyalty?
  • What makes a great innovation manager?

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    A strong understanding of the stakeholders involved, and the methods used to measure the impact of innovation on your organisation is crucial to converting your effort into results. Innovation is…

    What makes a great innovation manager?
  • Why technology hasn’t killed exhibitions (yet)

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    The period 1980 to 2010 may have been defined by several trends, but none was more threatening to the industry or as complicated to overcome, than the arrival of the…

    Why technology hasn’t killed exhibitions (yet)

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