Organiser
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CloserStill’s journey from the site of a pig farm in Shakespeare country, to a London-based exhibition empire valued at US$1.73bn (£1.49bn), is another reminder of just how potentially lucrative exhibitions are; and a validation of the hard work of one of our industry’s smartest dynamos. CloserStill Media, founded almost 20 years ago in leafy Warwickshire,…
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The easy come, easy go exhibition dilemma
Would you invest in a service that was unable to retain two thirds of its…
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Marginalising customer interaction is like conversing through a catflap Why is it that many of us try to remove personal interaction from our dealings with our customers, at the same…
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I live in a market town. On Tuesday I stop by the market after dropping the kids off and buy our fruit and vegetables for the week. I don’t do…
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Trust takes a long time to build and very little time to lose, and for an industry in which our customers are also our product, trust is everything When Brewdog…
